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June 4, 2008

Celts' Rondo gets series of Reebok ads

Reebok will debut a series of ads tomorrow that feature past and present sports stars displaying what it means to be "Rondo'd."

The shoe giant turned Celtics point guard Rajon Rondo's surname into a verb, and came up with three definitions based on his play. One of the ads features former Celts great Jo Jo White, a second has former NBA dunk champ Dee Brown, and the final one has New England Patriots nose tackle Vince Wilfork using a distraction to swipe a pizza from friends.

During Boston's media access session this afternoon at T.D. Banknorth Garden, Rondo said he got to see the ads last night and thought they were funny.

Posted by Shalise Manza Young  at 2:03 PM to Celtics | Permalink

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