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April 8, 2008

Celtics TV ratings up 106 percent

The Boston Celtics' record-setting turnaround is paying off big for Comcast SportsNet, the home network for the NBA's top team. The station reported today that ratings for Celtics telecasts are up 106 percent from last season's numbers.

Through 69 telecasts, Celtics games on Comcast SportsNet are averaging a 3.5 rating (80,500 households), versus a 1.7 rating through 69 games in 2006-07. Ratings have exceeded 5.0 five times this season and have exceeded 4.0 on 24 occasions. Last season, no Celtics game exceeded 3.9.

Posted by Mike McDermott  at 2:48 PM to Celtics | Permalink

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