Projo Cars Blog

York: Ford should unload Volvo and Mercury brands

10:28 AM Fri, May 02, 2008 |
Peter C. T. Elsworth    Email

Less than a week after stressing that billionaire Kirk Kerkorian's Tracinda Corp. would remain a passive investor in Ford Motor Co., a top adviser for the casino mogul, Jerry York, is already recommending changes for the Dearborn automaker, according to The Detroit Free Press.

In an interview with the trade magazine Automotive News, York said he thinks Ford should sell the company's Swedish Volvo brand, which lost $151 million through March, as well as the Mercury brand, which has been languishing for decades. U.S. sales of Mercury have fallen from 528,033 to 168,422 last year.

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