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December 12, 2007

European Automakers Likely to Build Plants in United States

DETROIT — The dollar’s falling value is making European automakers eager to build more vehicles in the United States, even as American car companies continue to shift production to other, lower-cost countries, according to the New York Times.

Fiat, the Italian carmaker, is the latest company to suggest that it may build a plant in the United States. Its chief executive, Sergio Marchionne, told Automotive News Europe for an article published Monday that its sports car brand, Alfa Romeo, needs a North American plant to be profitable. Alfa Romeo is returning to the United States next year after a 13-year absence.

Meanwhile, Volkswagen of Germany is scouting locations for a plant in the eastern United States. It was the first foreign carmaker to open an American factory, in New Stanton, Pa., but closed the factory in 1988.

Posted by Peter C. T. Elsworth  at 4:40 PM to Auto industry | Permalink

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