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Bugatti Resigned to Exclusivity

Sorry, all you wanna-be Bugatti buyers. If you can't come up with the $1.4 million it'd take to park a Veyron in your garage, you'll have to just settle for something more mundane - perhaps a Ferrari F430 or Mercedes-Benz SLR, according to thecarconnection.com

The reborn French marque, the top-line subsidiary of Volkswagen AG, has been struggling to lay out plans for its post-Veyron future, and according to senior managers, one likely move would be to introduce a second model at a slightly more reasonable price.

Make that former managers. With sales of the $1.4-million supercar running at an even more modest pace than the one per week originally forecast, VW ordered a shake-up earlier this year. And now, the new managers have nixed the idea of letting the Bugatti name appear on something that might come in at just a million dollars even.

Posted by Peter C. T. Elsworth  at 4:23 PM to Supercars , VW | Permalink

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