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August 24, 2007

Same parts, different auto brands

There's a little bit of Toyota inside the Chevrolet HHR, according to the Detroit Free Press.

The HHR's seat frame was designed by the General Motors Corp. rival and produced by one of Toyota Motor Corp.'s suppliers.

This kind of sharing takes to a new level a trend the auto industry has been moving toward for decades. More recently, the Detroit automakers have been picking up speed with it.

Posted by Peter C. T. Elsworth  at 9:41 AM to Auto industry , GM , Technology , Toyota | Permalink

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Peter C. T. Elsworth
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