« Mulally upbeat despite setbacks | Main | Oil drifts below $70, US slowdown fears weigh »

2 G.M. Brands, a Similar Car, but Very Different Results

DETROIT — When General Motors first showed off the Pontiac Solstice, the low-slung, head-turning roadster, it seemed the perfect antidote for the brand, whose flagship sedan had become known as the “Bland Am," according to the New York Times.
But the car, while a hit, did not generate much more interest in the Pontiac brand over all, and as a result even the Solstice itself appears to be hurting, just two years into its lifespan.

Meanwhile, demand for the Solstice’s fraternal twin, the costlier and more angular Saturn Sky, has shown no signs of subsiding. G.M. has about one month’s worth of the Sky available, and many buyers still have to wait several weeks or months for their Sky to arrive.

Posted by Peter C. T. Elsworth  at 11:18 AM to GM , Sales | Permalink

Comments

Post a comment

Please be civil. Vicious comments, personal attacks and profanity won't be published.

Name:

Email Address:

URL:
Remember Me? YesNo

Comments: (you may use HTML tags for style)