The Best Press Release Yet
Some journalists may joke that press releases tell you absolutely nothing, but I just got a press release that really told me absolutely nothing. When I returned to my office this afternoon, I had two emails with the subject line, "Rep Garnet Coleman Endorses Dale Henry". The first one looked like this:
SubtitleI got nothing about the Dale Henry endorsement, but how handy! Instead of a press release, a press release template. This is like those resume-builder wizards. Now I can use it to see if other press releases follow the model.
CITY, STATE - Date - Sending a press announcement via email is a great way for you to increase your visibility. Your email could include the announcement of a new product/service, employee or even recognize you for a prestigious award. Use this paragraph to explain the facts such as who, what, where and when.
Use this paragraph to dig a bit deeper. Tell your audience what you want them to know about your company/product/service.
Use this block to tell the audience about your company. A short paragraph or a few sentences including your company's location, description and website is ideal.
# # #
