Przybilla's Honor
It's called "Winning the News Conference" and people who do Public Relations and Media Relations first told me of the phrase. What you want to do is control the situation whether it is good news you want to send to the public or even bad news. Show and tell people that you are in control and send them the message you want them to hear.
Last July the Blazers introduced Nate McMillan at Washington Park overlooking the city of Portland. Today they did the same with Joel Przybilla on the waterfront.
Both of these grandiose events were done to "Win the News Conference".
It's a smart PR move.
When you have good news go to the rooftops and scream. That's what the Blazers did. Some people would say it was overkill considering they were simply re-signing their own free agent. But this team hasn't had too many moments like this in the last few years and they wanted to go to downtown Portland and show off what they did.
Your comments are always welcome.
Ron
